the role of strategic management in developing the performance of service organizations

دراسة ميدانية علي بنك فيصل الاسلامي السوداني “

Abstract

The study dealt with the role of strategic management in developing the performance of service organizations, and the problem of the study was the following question: What is the role of strategic management in developing the performance of service organizations in the Sudanese banking sector?. The importance of the study is that strategic management has an effective role in developing the performance of organizations, especially in banks, and that it provides data and information that supports decision makers to make the right administrative decisions. The study aimed to highlight the impact of preparing the strategic plan in developing the performance of service organizations, and the role of strategic implementation in developing the performance of service organizations. The study followed the descriptive analytical approach by conducting a field study on a sample of the Sudanese banking sector. The study reached results, including that the axis of preparing the strategy is relatively high, due to the interest of banks in the principle of participation in the strategic plan, and that the preparation of the plan in banks depends on the analysis of the internal and external environment, and the study recommended the need to subject officials at all levels of the hierarchy in banks to training courses in strategic management and the use of experts in the formulation of the strategic plan